Does SEX Sell?

A look at chemical marketing and the human response.

When: Wednesday, October 27, 2010 6:30 PM

The colloquial phrase "Sex Sells" permeates the marketing and advertising sphere, but we rarely delve into WHY. This meetup will be a proper (albeit humorous at times) forum on how the human chemical and hormonal response lends itself to accomplishing marketing, branding and advertising objectives.

Topics will include:

• The Physiology of Marketing - Frontal Lobe, Pleasure Zones in the Brain
• The Chemistry of Marketing - The Human Meth Lab, Endorphins, Adrenaline
• Branding as Addiction - How Marketers Manipulate Us ... ethically or not

I guarantee that this will put a real different spin on your branding missions and will also arm you against manipulation in your own life as we explore the scientific basis for human chemical response and how marketing tactics and strategies actually function.

See you there!

Jared Nielsen
www.FUZION.org

RSVP to this Meetup:
http://www.meetup.com/Internet-and-Direct-Response-Marketing-Group/calendar/15019817/